Information and Research
From data to decisions—shape the conversation and position your brand where insights drive action.


In today’s business landscape, data and the insights we can gain from it have become the most valuable commodity. B2B marketing plays a pivotal role in empowering industries such as information services, business intelligence, and research firms. It enables them to effectively communicate their value proposition, acquire new clients, and capitalize on the monetization of their invaluable data and insights.
Focus
We Help
These are some of the key sectors we typically work with, and highlights of how we can help.
Focus
We Help
These are some of the key sectors we typically work with, and highlights of how we can help.
01.
Information & Data Services
Turn data into business advantage. Build trust, increase visibility, and support scalable growth.
01.
Information & Data Services
Turn data into business advantage. Build trust, increase visibility, and support scalable growth.
02.
Business Intelligence & Analytics Platforms
Showcase actionable insights. Drive adoption, engage decision-makers, and fuel enterprise demand.
02.
Business Intelligence & Analytics Platforms
Showcase actionable insights. Drive adoption, engage decision-makers, and fuel enterprise demand.
03.
Research & Advisory Firms
Position your expertise as essential. Target high-value accounts and support consultative sales.
03.
Research & Advisory Firms
Position your expertise as essential. Target high-value accounts and support consultative sales.
04.
Market Intelligence Providers
Deliver clarity in complex markets. Build credibility, attract strategic clients, and grow recurring revenue.
04.
Market Intelligence Providers
Deliver clarity in complex markets. Build credibility, attract strategic clients, and grow recurring revenue.
Focus
We Help
These are some of the key sectors we typically work with, and highlights of how we can help.
01.
Information & Data Services
Turn data into business advantage. Build trust, increase visibility, and support scalable growth.
02.
Business Intelligence & Analytics Platforms
Showcase actionable insights. Drive adoption, engage decision-makers, and fuel enterprise demand.
03.
Research & Advisory Firms
Position your expertise as essential. Target high-value accounts and support consultative sales.
04.
Market Intelligence Providers
Deliver clarity in complex markets. Build credibility, attract strategic clients, and grow recurring revenue.
Reasons to Work with Us
Why Cactix
Reasons to Work with Us
Why Cactix
Inbound Marketing Leaders
We pioneered inbound marketing in the region, helping complex B2B brands build full-funnel growth engines.
Inbound Marketing Leaders
We pioneered inbound marketing in the region, helping complex B2B brands build full-funnel growth engines.
Performance-Driven Campaigns
Our marketing is built on data, testing, and optimization — every activity tied to measurable business outcomes.
Performance-Driven Campaigns
Our marketing is built on data, testing, and optimization — every activity tied to measurable business outcomes.
Search, Social, and Paid Expertise
SEO, PPC, and paid social aren’t separate; we integrate them into one cohesive strategy for maximum impact.
Search, Social, and Paid Expertise
SEO, PPC, and paid social aren’t separate; we integrate them into one cohesive strategy for maximum impact.
HubSpot and Automation Experts
Certified HubSpot partners with deep expertise in marketing automation, CRM, and lifecycle marketing.
HubSpot and Automation Experts
Certified HubSpot partners with deep expertise in marketing automation, CRM, and lifecycle marketing.
Sales Enablement Expertise
We empower sales teams with lead intelligence, actionable insights, and high-impact content that supports every stage of the sales cycle.
Sales Enablement Expertise
We empower sales teams with lead intelligence, actionable insights, and high-impact content that supports every stage of the sales cycle.
Account-Based Marketing (ABM)
We design and execute targeted ABM strategies to help you win, grow, and retain high-value accounts with precision.
Account-Based Marketing (ABM)
We design and execute targeted ABM strategies to help you win, grow, and retain high-value accounts with precision.
Reasons to Work with Us
Why Cactix
Inbound Marketing Leaders
We pioneered inbound marketing in the region, helping complex B2B brands build full-funnel growth engines.
Performance-Driven Campaigns
Our marketing is built on data, testing, and optimization — every activity tied to measurable business outcomes.
Search, Social, and Paid Expertise
SEO, PPC, and paid social aren’t separate; we integrate them into one cohesive strategy for maximum impact.
HubSpot and Automation Experts
Certified HubSpot partners with deep expertise in marketing automation, CRM, and lifecycle marketing.
Sales Enablement Expertise
We empower sales teams with lead intelligence, actionable insights, and high-impact content that supports every stage of the sales cycle.
Account-Based Marketing (ABM)
We design and execute targeted ABM strategies to help you win, grow, and retain high-value accounts with precision.
Work
Case Studies
Work